100K Challenge

Campaign
 
There are 7 billion people in the world and most of them use plastic toothbrushes. It has been evaluated that 4-5 billion plastic toothbrushes are thrown away every year after a short usage. Only small amount is recycled and due to plastic toothbrushes material it can´t be used again, so after it has done its duty it will end up in the landfill or be burned as garbage.
This innocent plastic stick used to clean our teeth is polluting our planet. ”It just one toothbrush”- attitude isn´t working. Only in Finland, millions of toothbrushes are sold yearly. We can´t just turn our heads away, even if we are a small and quite environmental friendly nation here in North.
Here's how plastic toothbrushes are polluting our planet.

Plastic toothbrushes are Non-Biodegradable

Did you know, that it can take up to 500 years for a plastic toothbrush to biodegrade? Have you ever thought, that the very first toothbrush you had as a toddler is still waiting to be decomposed in it´s original form? When plastic decomposes, it starts to shrink slowly, and at the same time it gives away toxins to soil and our water system. These small particles are called micro plastics. In nature these micro plastics gather toxic substances in to them selves and move their way along the foodchain until they reach our plates.

Plastic toothbrushes are a toxic combination of chemicals!

Plastic toothbrushes are made from a combination of plastic material derived from crude oil, rubber and a mix of plastic and cardboard for the packaging. 

Plastic toothbrushes pollute oceans and kill marine life!

Microplastics are small plastic pieces less than five millimeters long which can be harmful to our ocean and aquatic life.

They end up in our oceans and are washed up on our beaches or consumed by the marine life.
 

Toxic Chemicals Emission

Plastics are known for their intoxicating properties while burning. These chemicals are dangerous to the health of all living things and can cause many diseases.

Oil Usage in Production

The industrial manufacturing procedure for plastic toothbrushes involves excessive use of crude oil. Bamboo toothbrushes also have a lower carbon footprint, as no oil has been extracted to make the material for the body of the brush.

Also electric toothbrushes leak toxins into the environment!

Electric toothbrushes too are typically made of plastic and rubber but also have the added negativity of requiring batteries. If the batteries are not disposed of properly, they are harmful to oceans and waterways harming wildlife and the environment.

Your Choice!

Taking part in our challenge and swapping from a plastic toothbrush to ecological and responsibly manufactured bamboo toothbrush, you can reduce the use of unneccesary plastics. We do know, that plastic has it´s own role in our society. Like in the bristels of our toothbrushes. Still, we want to encourage everyone to replace plastic with more ecological materials everywhere where it is possible.

We want to support the protection of the environment, and of every item sold, we give 3% to WWF. In addition to this, if we reach our goal and get 100 000 plastic toothbrushes replaced with bamboo ones by the end of the year 2019, we will donate 20 000 to WWF.

Join our family!

Aki-Aleksi Pesonen

Bamboo Family

 

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Finnish